I’ll run your social media, while you focus on your guests.
Chantal Boot – Surfing Pineapple
Social media in the hospitality industry? Who has time for that!
Being a hospitality business owner, this is not the very first priority, I get that completely! Having worked in different positions in hospitality, I know that it’s hard enough to just get your own job done. Let alone keep your business’s social media active.
That is why I, as a freelance social media manager, can help you with your online presence, from creating posts on Instagram, to reply to reviews on TripAdvisor. I got you covered!
What is the importance of social media in the hospitality industry?
Research shows that potential guests of businesses in the hospitality industry first check out their social media. For example, 75% of the potential guests of a restaurant rely on social media before making their decisions? (Bookdinner.com, 2020)
On which social media platforms do I need to be?
Depending on your goals and target audience, we will look for the best package. Want to get an idea already? Download the free set up guide for social media for hotels, restaurants or travelagencies.
- 75% of the guests decide to go to a restaurant by using social media
- 31% of the guests use Google to find a restaurant
- 58% of the guests look at reviews from others
- Market research
- Strategy
- Instagram post creation and scheduling (can be linked to Facebook)
- Instagram reels editing and advice on posting
- 30 Hashtags
- Caption writing
- Optimization of biography of social platform
- Content Creation
- Basic community management
- 30 min monthly call for analysing
- Market research
- Strategy
- Post creation and scheduling (8 posts)
- Reels creation and posting (4 reels)
- 30 Hashtags
- Caption writing
- Optimization of biography of social platform
- Content Creation
- Basic community management
- 30 min monthly call for analysing
- Market research
- Strategy
- Post creation and scheduling (8 posts)
- Reels creation and posting (8 reels)
- 4 LinkedIn posts
- 30 Hashtags
- Caption writing
- Optimization of biography of social platform
- Content Creation
- Basic community management
- 30 min monthly call for analysing
Add on:
- TripAdvisor Management
- Google Review Management
- LinkedIn (4 posts a month)
- 4 TikTok/Reel ideas + edits
- Blogpost (500 words)
- Keyword research
Do what you do best and outsource the rest – Peter Drucker
How does social media management work?
No business in the hospitality industry needs to worry about their social media! The packages are optimized for the hospitality industry and really help you take care of your online presence.
With the basic package, you will still be posting some content yourself (with my advice). Perfect for small boutique hotels!
The intermediate package helps your business to be seen on multiple platforms. Giving you a bigger audience worldwide. In this package, all content will be posted by me. Perfect for individual travel agents! The expert package is for the ones that not only want to grow their presence on social media, but also want to ensure that there is more traffic going to their website. You already have blogs on your site (or I can create them for you in the long run). This is a great option for any tourism office!
The process for social media management
- Book a call with me at a time that suits you.
- Fill out a questionaire
- I come up with a strategy and with relevant ideas.
- You upload relevant pictures or videos in Google Drive, while I start writing the content
- You review the content and after it I plan it
- Each month we will do a 30 min call